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ARE YOU TORN BETWEEN FINDING AN AGENT TO REPRESENT YOU OR DOING THE SALES AND MARKETING YOURSELF?

 

 

 

 

 

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Do you feel like there is a catch-22 in art licensing --you need to have a large portfolio or clients to get an agent?

Would you enjoy interacting directly with manufacturers who license art, & not have someone in the middle of communications?

Did you know that if you decide you really don't want to do all the things in this book, you can use the same principles to find an agent, and only use the skills I teach you for that purpose?

MfgsCoverIf so, read on…

The goal of Tara Reed's eBook

"How to Find, Interact and Work
with Manufacturers who License Art
"

is to teach you what it takes to represent yourself or to give you the techniques to find an agent if you decide that is a better fit for you and your business.

 

Did you know...


  • Agents get 40-60% of royalties in exchange for handling your sales, marketing and contracts. They take a lot off your plate -- both in terms of work and money.

  • If you enjoy working directly with clients, you only need half as much work to make the same amount of money if you do your own marketing.

  • You don't have to have an agent to get your foot in the door with manufacturers.

  • You just need to know three things:
    • How to find them
    • How to get their attention
    • How to work with them

 

What will this book do for you?

  • Give you strategies for finding companies that license artwork and
    organizing a system to keep track of your information and efforts.

  • Provide step by step sales techniques for contacting manufacturers
    and building rapport.  How to turn leads into clients.

  • Teach you common sense methods of turning new clients into repeat clients.

  • Interviews with artists and manufacturers so you can learn from the experience of others in the industry as well

Who is this book for? 

Artists, Illustrators and Photographers who...

  • want to do their own marketing but don't know where to start.

  • need help focusing their efforts and building a system to grow their business.

  • are unsure about 'sales' and want practical, applicable, step-by-step advice.

For a minimal investment of only $47, you will have the tools you need to get started or understand what others should be doing for you. This is a digital book so you get it immediately and can enjoy it on your computer, iPad, Kindle and more - anything that can read a pdf!

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From the e-desk of Tara Reed,
Licensed Artist
(Portland, Oregon)

Dear Fellow Artist,

Another in a series of eBooks about licensing your art, How to Find, Interact and Work with Manufacturers who License Art teaches you what it takes to do the
sales and marketing side of your business.

Mfgs_ThristystoneI will readily admit to having a slight advantage over some artists.

I have a degree in Marketing and was in sales. I started out comfortable interacting with decision makers.

That doesn't mean I love to pick up the phone every day. It doesn't mean I don't get discouraged too. I have a system, I believe in myself and I keep working towards my goals.

I would like to share my experience with you.

I love working directly with clients and being in charge of the direction of my business. Maybe you will too.

I enjoy teaching others how to do what I do. The beauty of art is that we all have our own style and no one person can do it all -- so there is no need to feel a huge sense of competition. I've developed a wonderful network of friends and colleagues, in addition to building a business, and I wish the same for you.Mfgs_Dishes

This book covers the basics to get you up and running. From building systems to organize and find your information to suggestions about what to say on the phone, it's sales and marketing 101.

I need to warn you though... you may read this book and decide you do not want to do what it takes to run the business side of things. And guess what?
That's ok.

No matter what you decide, you will walk away with a better understanding of what you, or an agent or an individual you might find, need to do to successfully market and represent you and your art.

RiskFreeStarburst

I personally guarantee that you will find the eBook helpful in starting or growing your business. After all, I learned all of this building my own business. If you don't agree after reading it, you have 30 days to request your money back, no questions asked.

Ready to get started?

TaraSmSig
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MfgsCoverCONTENTS

Introduction
Legalities

The Art Deal: Is One Player More Important Than Another?
The 4 Players of Art Licensing
Who are the manufacturers who license art & how to find them
7 Ways Finding Manufacturers is like Online Dating

PART 1: HOW TO FIND MANUFACTURERS WHO LICENSE ART
But Who are You Looking for Anyway?
Pick Product Categories to Focus on
Defining the Ideal Matches for your Art
6 Great Places to Find Manufacturers
Licensing Product Category Guide
Your Contact System

PART 2: INTERACT
Don't Shoot the Messenger -- but this is Sales!
Why Many Artists Struggle with Sales
The Three “P's” of Success
They are on the Phone: Now What Do You Say?
Help Them Get to Know You & Your Art 
Put your Best Foot Forward – Get Online!

PART 3: WORKING WITH MANUFACTURERS
Pareto's Law or the “80/20 rule”
3 Questions that Will Give You “Super-Star” Status
Follow Up and Follow Through
In Closing...

PART 4: DON'T TAKE MY WORD FOR IT!
HERE IS WHAT OTHERS HAVE TO SAY

Art Director jumps the Fence to Artist & Reveals ...
How to Earn the Bread & Butter Putting Your Art on Dishes
Turning Craft Designs into Cash
One Graphic Designer's 2 cents
One Artist's Path to Profits: School, Agency, On her Own
About the Author

 

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This is a digital book so you get it immediately and can enjoy it on your computer, iPad, Kindle and more - anything that can read a pdf!

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Note: I know they say to tell people what something is and not what it is not but I feel the need to tell you - this book doesn't cover contracts. For a great resource for contracts, look at Caryn Leland's book, "Licensing Art & Design"

MfgMagnifyGirlSo you've looked it over, but you are still torn...

Remember, for a minimal investment of only $47, you will have the tools you need to get started or understand what others should be doing for you.

Let's sweeten the deal!

I LOVE, LOVE, LOVE free stuff! Maybe you do too...

Here is what you get free for buying today:

Bonus #1: Focus-Finder Worksheet -- This guide will help you analyze where you are now, where you want to go and what skills or help you need to get there. Created as a Word document so you can type your answers in as much detail as you wish.

Bonus #2: Mailing List Template -- A simple Excel template pre-formatted with the categories you need to save important data that can be merged into mailing labels.

This is a digital book so you get it immediately and can enjoy it on your computer, iPad, Kindle and more - anything that can read a pdf!

BuyNowOff

TESTIMONIALS

Don't just take my word for it. Here is what others are saying...


Tara - I have been following your website for about a year now - and made my first purchase yesterday (How to Find, Interact & Work with Manufacturers...) 

Last week we exhibited at a NZ Gift Fair and we were approached by a stationary manufacturer (!!) who has invited us to his FACTORY to talk about licensing our images onto their social stationary!!!  This is so exciting for us.  (We are just two homeschooling mothers who work part time in our garage!)

Anyway, just wanted to thank you for putting out such great resources - we are now taking a 'crash course' in A.L and your e-books will certainly help us prepare for our meeting and hopefully future meetings.

– Jane Buckley
www.BackyardLetters.com


The book has been great! I have made a couple of calls using your advise by asking questions, finding how they work ect., and have had a positive response from one company who maybe considering my art for the spring! whoo!  I will continue to carry on calling and will not be phased or put off thanks to your advice.

– Dawn Critchley, artist, www.DawnCritchleyDesigns.co.uk


"I just finished reading Tara Reed's latest eBook, "How to Find, Interact & Work with Manufacturers who License Art", and I must say, it covers every possible scenario involved in handling your own licensing career.

If you're not sure whether you can or want to handle your career yourself, or need to elicit the expertise of a licensing agent, this book will help you decide. All facets of contacting and working with manufacturers are explored and explained with professionalism and humor from someone who has experienced it all.

I was sure I needed an agent, but after reading Tara's book, I think I have everything I need to handle my own career."

– Judi Bohner
JudiBDesigns.com


CherishTestimPhoto
"You will chuckle your way this e-book as Tara lightheartedly unlocks the mysteries of the artist/manufacturer relationship. I especially enjoyed the 3 magic questions as well as the insightful interviews. Get ready for some hands on information that will establish the way you do business as an art licensor."

– Cherish Flieder, Artist, SomethingToCherish.com


"This morning I read "How to Find, Interact and Work with Manufacturers......."

The book is helpful, informative, and upbeat with an easy flow, which is a tricky combination. The layout makes for easy reading, as well. Nice going! Your thoughts and experiences are interesting and inclusion of interviews with others in licensing is a delightful bonus."

– Audrey Ross, Artist


"I've been a self-employed graphic designer for 22 years in Fairbanks, Alaska and wholesale 46 different notecards statewide. I've been thinking of entering the licensing market for several years now and your material was just perfect to fill in my knowledge gaps. Thanks so much for taking the time to compile all the things you've learned!"

– Jill Marshall, Artist, MarshallArtsDesign.com


I have read the ebook, How to Find, Interact and Work with Manufacturers and it was so helpful.  In fact, I am ready to do my first submission to a manufacturer.  I can safely say I couldn't have done it without your help - especially when it came to writing the "tell us about yourself" section.  My mind was blank (what could I possibly say?) until I reviewed your section on how to "help them get to know you".  The advice was invaluable.  It broke my writer's block and I found I actually did have things to say that they would want to know.  

Thanks for writing these books.  They are just what I needed to get started!

– Kathy Montgomery
www.MontgomeryArt.com


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